Florencia Vega

hi, I’m Flor.

Florencia Vega

I design product end to end, with AI as my tool.

ask me anything about me and my work

I’m Flor’s AI, trained on her work
Coworking · Professional services · Responsive web

Designing for conversion without adding pressure

The problem wasn't the space. It was how it was presented.

Role

Product Design · UX/UI at the studio I co-founded

Problem

The cowork offered daily bookings, monthly plans and extra services, but not every option worked the same way. People needed to understand what they could book, how each option worked, and how to move forward, without digging through a complex offer.

Solution

We reorganized the experience around user intent: direct booking made available from the first viewport, plans separated by booking model, and additional services given their own hierarchy. The result was a clearer, more actionable responsive experience.

Keywords
ConversionBooking UXInformation hierarchyResponsiveUI system
Designing for conversion without adding pressure
this is my corner · click anywhere to plant your flower
Florencia Vega
this is me 🌸
🎧
listening to
Afterglow
Taylor Swift
studio
beat

the studio I co-founded ↗

based in
argentina 🇦🇷 · GMT-3
right now
  • building beat
  • working with clients
  • vibe coding with AI
about me
travelrunningtrekking
in my free time: travel, running & trekking
find me
in /florenciapaolavega ↗
leave me a note 💌
cv
📄 resume
0 flowers planted
welcome to

my garden

hi, I'm Flor, and this is my little corner of the internet. pick a flower, wander around, and plant yours before you go 🌸

pick your flower

It will follow you as your cursor while you explore, and whenever you feel like it you can plant it in the garden to leave your mark.

🌸

Florencia Vega — Senior UX/UI Designer

I'm Florencia Vega, a senior UX/UI designer and founding product designer at Beat. Based in Buenos Aires and working remotely, I design products end to end — from strategy and user research to design systems. AI-augmented, kept human.